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What is a web migration?

by SW Team

Web migration is the process of moving a website from one domain or server to another. It involves transferring all files, databases and settings to ensure that the site functions correctly in its new environment. This process may be necessary for a variety of reasons, such as improving performance, changing hosting providers or upgrading the technology platform. Here are some of the key features of web migration:

  • Technology Upgrade: Web migration allows you to upgrade technology and improve site performance. For example, if you want to move to a faster server or adopt a new platform, migration is essential.

  • Hosting or Domain Provider Change: Sometimes companies change hosting providers or want to use a new domain. Web migration facilitates this process without affecting site performance.

  • Careful Planning: It is important to perform a web migration in a planned and careful manner to avoid problems such as data loss or site crashes. Thorough testing should be done before and after the migration to ensure that everything is working properly.

  • Professional Help: Enlisting the help of a professional, agency or tool specialised in web migrations can ensure a successful process. In addition, it is crucial to inform users and customers about the migration to avoid confusion and maintain trust in the site.

  • Potential Benefits: A successful web migration can improve search engine rankings and user experience. It can also involve updating the structure and design of the site to adapt it to the latest trends and business needs.

  • Always remember to make backups of all files and databases before starting the migration process. A well-planned web migration can make all the difference to the success of your online business.

Web migration involves the complete or partial overhaul of some areas that impact the visibility of a website in search engines. Typically, these areas include the design, user experience, platform, web localisation or even the structure. In other words, it is a significant change in the configuration of a website that can affect its SEO (Search Engine Optimisation).

Tips for carrying out a web migration without harming your SEO

  • ** Analyse your current site**: Understand how your website is structured, what content it contains and how pages relate to each other.

  • ** Back up your information**: Before making any changes, make sure you back up all data, files and settings on your current site.

  • ** Map your URLs**: Make sure you correctly redirect old URLs to new URLs. This is crucial to maintain consistency and avoid 404 errors.

  • ** Make sure you retain titles, metadata and tags**: Titles, descriptions and tags are important for SEO. Make sure they remain consistent during migration.

  • ** Test the new build on a test server**: Before implementing changes on your live site, test them in a test environment for potential issues.

How to migrate my website with WordPress?

Currently, the vast majority of websites on the web are based on a content management system (CMS) such as WordPress, Prestahop, Moodle, Drupal, Joomla, with a clear No. 1: WordPress, which currently represents more than 60% of all websites on the Internet.

Migrating a website created with WordPress can be a simple process if you use the right plugin. Here are some popular alternatives to migrate your site with ease:

  • All-in-One WordPress Migration: This plugin offers fairly simple file export and import options. It is a good choice if you are looking for a quick and easy solution to migrate your site. It is the plugin chosen by SWHosting to pre-install on their automated WordPress deployments on their hosting services. If you are interested in seeing how this great tool works for your Wordpress, you can consult our manual: How to migrate your WordPress with the All-in-One WP Migration plugin

  • Duplicator: This is one of the most popular migration plugins on the web. It provides an all-in-one solution for WordPress backup and migration. It allows you to move a website from one hosting provider to another with ease. It also ensures that migration between domains or hosts runs smoothly and without downtime. The free version is excellent, but you can also try the premium version for only $49 per year which includes regular backups and access to cloud storage. You can see how the Duplicator plugin works and how to set it up in our manual: How to migrate your WordPress with the Duplicator plugin

  • BackupBuddy: This is an excellent backup plugin for WordPress. In addition to the backup functions, it also allows you to migrate your site to another server or hosting provider.

  • WP Migrate DB: This plugin focuses on migrating your site's database. If you need to move specific data, such as posts, pages or comments, WP Migrate DB is a solid option.

  • UpdraftPlus: Although primarily a backup plugin, it also offers migration features. You can use it to move your site to a new server or host.

  • Migrate Guru: This plugin stands out for its speed. It can migrate large sites in no time. It works with any hosting provider and is easy to use.

  • VaultPress: Provides real-time backups and also makes it easy to migrate your site. It's especially useful if you're already using Jetpack for other WordPress features.

  • Super Backup and Clone: This plugin allows you to backup and clone your site. It also includes migration functions.


In summary, plan correctly the migration of your website to preserve or even improve the user experience, preserving the positioning (SEO), choosing the plugin that best suits your needs and following the instructions provided by each one to migrate your WordPress site without complications. Good luck!

Finally, we would like to inform you that all our hosting services include a free migration tool in the control panel. This option allows you to move your website efficiently and easily. Also, as we explained above, when you sign up for WordPress hosting with SW Hosting, you will have the WordPress migration plugin, All-in-One WordPress Migration, pre-installed. This will make the migration process even easier for you. If you want, you can review our hosting plans to find the best one that suits your needs.